If you are using Facebook to engage with fans of your winery, learn how to convert visitors to your Facebook page into "fans" (i.e. getting them to Like your page) much more effectively.
Basically, it entails recognizing whether someone is already a fan (or not) and giving them an appropriate (and possibly personalized) message.
If you do this, please send me a note so I can visit your Facebook Page!
Social Candy is doing this in their facebook app - http://www.social-candy.com/ they have a few customers in the wine industry.
Posted by: Andrew Kamphuis | February 07, 2011 at 03:03 PM