Want to increase the number of e-mail signups in your tasting room?
May I suggest a simple, sexy iPad application instead of those annoying little postcards?
I can guarantee that anyone who visits your tasting room will want to pick up and play with the iPad. Why not capitalize on that?
Plus, some of that Apple mojo rubs off on you by association. (Do wine drinkers use PCs or Macs?)
(I was just reading that Apple reportedly sold 120,000 iPads on the first day they were available for pre-order.)
PS - if you'd like such an application for your winery, please contact me ASAP.
Well, sure. But then the conversation would be about the iPad and not the wine. I'm not selling iPads (yet ;).
On the other hand, once the excitement dies down, I could see how an iPad would have advantages for collecting data like this vs a desktop computer - not the least of which is that it doesn't take up counter space.
Posted by: El Jefe | March 20, 2010 at 09:25 AM
I thought about it a little more. It would be great to use in the TR or at tasting events, but unless there is a way of securing the iPad to the counter, or to tether it to the vicinity, it WILL walk away. It just takes a moment of getting too busy and suddenly it's gone. It's too easy to hide, just tuck it into your clothes. (Heck, even that's not a criteria for theft. Last year we had someone try and make off with a display magnum during the TAPAS tasting last year!)
Posted by: El Jefe | April 08, 2010 at 10:33 AM
Yeah, the theft issue is real, and now having an iPad, there's no security lock on the device as you might find on a laptop.
The Apple Store has tethered iPads, though, so I am certain a solution exists.
Posted by: Mike Duffy | April 08, 2010 at 10:53 AM
May we suggest this http://www.winergyinc.com ,already employed at Ceja Vineyards, Flora Springs, Sommerston, Priest Ranch, Highflyer, Hahn Family, soon at Peju and partnering with eWinery.com customers.
Posted by: David Ingham | January 07, 2011 at 08:19 PM