Inquiring minds want to know, of course.
Wouldn't you like to be able to ask your visitors these four questions?
- Based on today’s experience, how would your rate your site experience overall?
- Which of the following best describes the primary purpose of your visit?
- Were you able to complete the purpose of your visit today?
- What do you value most about the Acme Winery website?
(note: 4Q is probably a lead-generation mechanism for iPerceptions, but that doesn't make it any less useful.)
So, what's stopping you?
If you're already using 4Q or other random visitor survey technology, please leave a comment with your experiences.