New Winery Blogs, October 2009

Another month, another group of winery blogs discovered:

• Airfield Estates
  http://www.airfieldwines.com/blog/

• Deux Punx
  http://blog.deuxpunx.com/

• Durvillea Wines
  http://www.durvilleawines.co.nz/

• Karra Yerta Wines
  http://karrayertawines.blogspot.com/

• San Martiño Winery
  http://sanmartinowinery.blogspot.com/

Even with more than 230 winery blogs in The List, still only a small fraction of wineries have blogs, despite the fact that they are easy to update, and well-regarded by search engines.

The most important requirement for winery blogging is to commit to regular writing.  The second most important requirement is the ability to tell a good story.

Comments

[Jon Bjork]

I think that's why you don't see that many winery blogs: the requirement for regular blogging and telling a good story are much harder to sustain than most people think. Also, many people I know in the wine industry aren't very good writers.

For those people, I'd recommend finding a voice for the winery that allows for a bunch of writing problems, provided the story is good or funny, or find a good writer that can pick up the desired voice with a passion for the product and pay them well!

[Lance]

Wine and networking is a wonderful combination. Allows folks to relax and be natural which make for much more interesting conversation and warmer contact.