Love And Hate And Winery Web Sites

Brandy Bell, over at Donati Family Winery sent out the following message on Twitter:

hey #winos, what are you looking for in a winery website? what do you hate about some sites? gimme the dirt ;)

Larry Chandler gave her these replies:

@DonatiFamily Love: Few clicks to buy wine + Flash-free. Hate: must register before knowing total cost + search 4 the buy button

@DonatiFamily Also: hate sound without asking. Love clear bottle images. Love brief descriptions with option for more.

Brandy thanked him, and asked another question:

@LarryTheWineGuy GREAT feedback, Larry! what about consumer education?

To which Larry replied:

@DonatiFamily If educating consumers about your wines, terroir, and winemaking fine. Otherwise link to existing educational sites.

All great advice, all aimed at improving visitor experience.

So, what do you love and hate about winery Web sites?  Please leave a comment!

Comments

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