Become A Wine Marketing Weasel!

9 Ways Marketing Weasels Will Try to Manipulate You shows how!

Actually, it's an quick review of the main points of the book "Predictably Irrational".  If you're a wine marketer, and you're not sure about reading the whole book, this is a pretty good summary.

And no, the post doesn't say anything specific about marketing wine (although the Hershey's Kisses vs. Lindt Truffles experiment is probably applicable).  I'm just manipulating you...