Want To Sell More Wine?

Remember the You Factor:

The most fascinating topic in the word, at least to you, is you.

Sure, we'd all like to believe that people buy what we're selling simply because it's a great product.  Wine makers have a lot invested in believing that their wines are terrific.  And some fermented grape juice is better than others.

But regardless of how good your wine is, you'll sell more of it when you understand the You Factor and apply it to marketing and selling your wine.

"Which Acme Wine are you?  Answer these three questions and we'll tell you the Acme wine that matches your personality."  This, or some variation of it, is perfect for a Facebook page, where people will cheerfully take "Which X are you?" quizzes without a second thought.

But enough about what I think.  What do you think of what I think?  Leave a comment!

Comments

[Elaine]

I would love to know what acme matches my personality - can you please list the questions again as I cannot seem to see them on your post. Thanks.