Part of my job here is to let winery folks know about interesting-but-relevant thoughts from non-winery folks. Kevin Kelly's article, 1,000 True Fans, is one of those.
One thousand is a feasible number. You could count to 1,000. If you added one fan a day, it would take only three years. True Fanship is doable. Pleasing a True Fan is pleasurable, and invigorating. It rewards the artist to remain true, to focus on the unique aspects of their work, the qualities that True Fans appreciate.
(via Seth Godin)