There are three companies I generally recommend talking to if you are looking to outsource your winery's Web presence. Alphabetically, they are:
The strength of these companies is that they are all focused solely on wineries. Each of the companies above has a different offering, which is why I encourage wineries to talk with all three.
Some of you may have had your sites developed by Winery Websites (part of WorldZoo). They show about 30 winery sites in their portfolio (some for well-known wineries), but they seem more focused on the marketing aspect of a Web site rather than a fully integrated fulfillment. Most of the sites I looked at appear to use Nexternal Solutions for their e-commerce solution.
Many of you may be familiar with Inertia's REthink Wine Blog, as it does a great job of making them visible as thought leaders in the Direct-to-Consumer (and now Direct-to-Trade) area of the wine biz. I was curious if either of the other two companies were actively blogging, and I'm pleased to report that eWinerySolutions now has The eWinery Blog, with nine short, interesting posts since the start of June. Like the REthink blog, it's written by several different people. I looked for a blog at Cultivate and Winery Web, but couldn't find any sign.
If you're a winery, I'd really appreciate it if you'd leave a comment about your experiences in getting your Web site built, and how you feel about the result (no need to name names). What do you really like about the outcome, and what do you still wish for?
If you're one of the companies mentioned above, please leave a comment describing what distinguishes your offerings to wineries.
If you work with wineries to develop their Web presence, please feel free to leave a comment as well.