My last post about the Napa Valley got me to thinking about an unusal situation we encountered while creating The Winery Web Site Report: wineries which sell all of their wine, and can't make any more. For example,
If the only reason to have a Web site is to sell more of your wine, AND you already sell all of your wine AND you can't or won't make more of it (it's a single-vineyard wine, or you're unwilling to compromise quality, or you are simply content with your business), then the only reason you might want to have a Web site is to make sure you have people on your waiting list (Harlan, Dalla Valle). Or not (Grace).
I do admire the way that the Grace Family is using the fame of their wine to encourage social action (there are 4,000 people on their waiting list).
By the way, does anyone know what happened to Screaming Eagle's Web site? I can remember visiting it some years back to get some imagery for a fundraising auction featuring a bottle of their Cabernet, and the domain name is registered to Screaming Eagle Winery & Vineyards, but it's unresponsive. Maybe they have a long waiting list, too.
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